Box Office Roundup: February 11-13, Sandler Inches Out Bieber

Monday, 14 February 2011 10:30 Written by  Jordan DeSaulnier
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Box Office Roundup: February 11-13, Sandler Inches Out Bieber

The battle for box office supremacy in the year's first really competitive weekend came down to a photo finish, with the Adam Sandler and Jennifer Aniston romantic comedy Just Go With It beating out pocket-sized pop star Justin Bieber's 3D concert documentary Never Say Never by less than a million dollars, with an estimated $31 million and $30.3 million, respectively.  Though it was by a narrow margin, this marks the 11th consecutive number one opening from reigning comedy king Sandler.  Disney's animated Gnomeo and Juliet opened strong as well, with an estimated $25.5 million in third place.

The week's only other new release, the Roman-era Channing Tatum actioner The Eagle came in fourth place with $8.6 million.  Last weekend's big winner, the college-stalker tale The Roommate, nipped at Tatum's heels with $8.4 million.  Sanctum lost many of its screens to Bieber, but brought in another $5.1 million. 

In terms of Oscar contenders, Black Swan finally left the top ten.  The King's Speech continues to work off its apparent shoe-in status, adding another $7.4 million, while True Grit stayed strong with another $3.8 million for an impressive $160.3 million so far. 


1. Just Go With It               $31.1 million       New Release

2. Never Say Never             $30.3 million       New Release

3. Gnomeo & Juliet             $25.5 million       New Release

4. The Eagle                        $8.6 million        New Release

5. The Roommate               $8.4 million        $26 million

6. The King's Speech          $7.4 million        $93.7 million

7. No Strings Attached       $5.6 million        $59.9 million

8. Sanctum                         $5.1 million        $17.5 million

9. True Grit                         $3.8 million        $160.3 million

10. Green Hornet                $3.6 million        $92.3 million


A whole lot of folks seem surprised that Justin Bieber opened a movie to $30 million.  Keep in mind that the majority of Never Say Never's screens were 3D, allowing for the premium admission charge, and the inherently limited nature of his devoted fanbase will make next weekend an interesting one to watch.

Do you think Bieber will suffer a precipitous drop next week when I Am Number Four, Unknown, and Big Mommas: Like Father, Like Son enter the fray?

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