Just how does Sir Richard Branson, the mega billionaire, do it? He has flown across the Atlantic in a hot air balloon, rafted down the Thames with the Sex Pistols, and has been knighted by the Queen.

His mega business, Virgin, includes the Virgin Records chain of stores, the Virgin record label, the Virgin Atlantic Airways, and now, Virgin Galactic for outer space tourism.  He even owns his own island. What is his secret? "NZT," Branson says in a new short video on YouTube.

Win: Land a trip to New York with no boundaries. Win flights on Virgin, a two-night hotel stay, and an exclusive invite for you and your plus one to the March 8 red carpet premiere and after party for Limitless, starring Bradley Cooper, Abbie Cornish and Robert De Niro. Enter below by March 1 to rub elbows with A-listers and find your true potential.

From: Virgin Produced

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Richard Branson is a very big deal. Who would mess with a guy like that? Especially with the latest news coming from the Virgin camp…

Well apparently a film crew thought it’d be fun to pull a prank on the big guy. It’s all in good fun of course, as it seems to give even more reason to celebrate his latest venture. Check the video out below as Richard Branson gets “PUNK’D” and stick around for more exciting news!